Blog entries posted during 2018

  • Thought Starters for B2B Personalization

    The overarching concept of personalization is to improve the customer experience on a site by utilizing information to present unique content that’s specific to each individual site visitor’s needs. That being said, when it comes to personalizatio... 0

  • Planning for Personalization within Episerver

    Personalization is easy. Well, let me rephrase. Implementing personalization and delivering personalized content/products within Episerver is easy. When you look at both Perform and Advance and the ability to deliver personalized recommendations... 0

  • The Struggles are Real: How to Avoid Implementation and Re-Platforming Pitfalls

    After Episerver Ascend, there is always a flurry of activity related to re-platforming and redesigning. The excitement of new features and functionality gets the wheels turning around adding new products to a MarTech Stack, customers start talking... 0

About the blogger

Jill Grozalsky


I am passionate about all things customer experience. With a focus on data and personalization, I love to help my clients achieve their goals while meeting the needs and expectations of their customers.