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Personalization

  

Episerver provides an intelligent suite of personalization products based on machine learning, artificial intelligence, and statistical analysis. Episerver lets marketers and merchandisers present individualized content and product selections in multiple channels, using an advanced set of personalization tools available from one user interface. 

  • Personalize content using custom visitor groups based on for example geographic regions.
  • Add personalized online product recommendations throughout web or mobile sites.
  • Automatically reorder product ranking display according to individual personalization data.
  • Trigger messages based on real-time behavior, for example product interest.
  • Send auto-generated emails with individual product recommendations for each recipient.
  • Optimize customer experience with relevant search results based on visitor behavior.
  • API options to connect with systems like CRM, ERP, social, and marketing automation platforms.

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